They describe it as "an intimate craft cocktail bar with an extensive wines by the glass list and a real good beer list," which undersells the room. This is one of the more respected cocktail bars on King Street, and the bartenders are the whole point - the reviews keep using words like "picture-perfect" and "mixologist," and there's a real sense that the person behind the stick is doing something rather than just pouring. The style is spirit-forward, so the drinks are strong and meant to be sipped, and the small plates (boiled peanuts, pimento cheese, the occasional ramen or taco pop-up) are there to keep you at the bar, not to replace dinner.
The room is intimate and a little dim, which is exactly what a good cocktail bar should be, and the crowd is the kind that orders by telling the bartender what they actually like. It's in the upper-middle price range - you're paying for the mixology, and on a good night that's a fair trade. If you want a drink that was clearly made by someone who cared, this is the room.